Thirst for knowledge. Drink to forget.
I don’t usually blog about label designs, but I’m very excited by the look of these new Pilsner Urquell cans. This summer Pilsner Urquell will be turning the “retro can” trend on its ear by releasing historically-inspired, limited edition cans. According to their press, “These are not vintage cans, they are newly crafted designs that draw […]
If a well-recognized icon appears wearing a Groucho Marx glasses, it can mean only one thing, right? Someone doesn’t want him to be recognized. Clearly that’s what happened to old Johnny “Cask” who is featured on Dogfish Head’s 75 Minute IPA label. I wasn’t able to find much about the story behind the change, but I do know […]
As you know, I’m a huge fan of any brewery who gives credit to the artist on the label. Any company large or small can go out and hire designers and illustrators. When the artist is credited, it’s an expression of partnership that goes beyond the “hired gun” relationship. It says, “We chose this talented […]
When you put your blood, sweat, and tears into your passion project, you have to make concessions into the commercial aspects of production. What I love about Omnipollo in Sweden is they put the art of the product first. By brewer Henok Fentie’s own admission, sometimes the ingredients they use don’t scale in an economical […]
To have a standout beer label in the holiday season, you need to push the envelope to compete on the store shelves. Many breweries are content to add a Santa hat to their company mascot and adapt their label formula to the season. Others try to break the mold. These are the Winter beer labels […]
Having just subdued the unicorn by slicing it thirds with his mighty scythe, he turns his back on the decapitated and disemboweled horned horse. This proves to be the Reaper’s undoing. This pointy equid is not so easily dispatched. The ages-old spirit of the beast rises up from its horse corpse and lunges its ethereal […]
The Trooper is a beer “created by Iron Maiden” according to the Robinsons website. It seems that lead singer Bruce Dickinson is a big fan of craft beer and his input went into the making of this British ESB. The Trooper label features cover art from the Iron Maiden single of the same title. The […]
For anyone paying attention, or those of us lucky enough to be witness to the rapidly erupting Chicago craft beer scene, you’ve certainly noticed the mind-blowing beer label illustrations featured on Half Acre Brewery’s amazing bottles and cans. You might be surprised to know that all of these gorgeous and often very weird images come […]
Right about this time of year, the shelves of beer purveyors are laden with images of pumpkins and grinning jack o’lanterns. The season of the pumpkin beers is in full swing and so also, pumpkin beer labels. Here are 10 of my favorite labels: #10 Terrapin Pumpkinfest Okay, maybe not so spooky, but I thought […]
If you reached this page, you're looking for Pico Paks. Since PicoBrew shut down, Paks are no longer being made. The community has banded together to create solutions for continuing to use our PicoBrew devices and one of them is a reusable bin for ingredients called Pico-Free. Right now, Jonathan Gregory is taking pre-orders for a short-run production order. IF YOU NEED A PICO-FREE BIN, PRE-ORDER NOW.
"PicoBrew going down is not a limitation... it is a liberation!"
