“I started by pitching a set of 6 designs at the brewery owners with the idea that, as each beer had character, each beer WAS a character… Those design decisions still live on today and hopefully make a Parallel 49 beer recognizable on shelf with even the quickest of glances.”
Labels by Breweries
If you have a look at the labels of Florida brewery Tripping Animals, the formula is simple. Their logo is a heavy-lidded eyeball… Each label features a cartoon animal who appears to be, well, euphoric. Absurdly simplistic or concisely genius? You decide. Or don’t.
Don’t let that barbaric presentation of Mason’s Brewing’s REKKR beer label fool you. Ben Bishop is about more than just “hack and slash”, little leaguers! He’s is a storyteller worthy of a saga of his own. We’re getting to the end of the list of artists whose beer labels YOU voted for as The Best Beer Labels of 2018.
We’re super honored to interview the artist behind the winning label of our Top Ten Beer Labels of 2018 – Emily Boyd! Oddstory Brewing’s beers would throw down some serious competition for eyeballs on the shelves here in Chicago!
“I realized that Southern Prohibition was on my wavelength and not afraid to get weird and take a risk with their art… it turned into beer that’s sitting in the cooler at the convenience store.”
I am extremely lucky to be catching Alexandria early in her career. It’s easy to look at her work and see that she has an amazing future in whatever path she takes. I hope she stays in the beer packaging. The shelves of my bottle store would certainly be improved exponentially if she did. Clearly Two Tides Brewing of Savannah, GA saw her amazing potential as well.
In which I interview Jason Burke, another long-time art contributor to the Pipeworks Brewing brand. To say that Pipeworks Brewing is a local gem for us here in Chicago would be a “kick to the stones” to the science of gemology and a wet willy to mineralogy.
I first became aware of the work of Hired Guns Creative back in 2015 when I featured their pumpkin beer label from Longwood Brewing in our “Best Of…” post. Since then, we’ve played Twitter tag with Hired Guns on a few occasions, especially when a new label masterpiece hits the shelves. Leif Miltenberger was kind enough […]